CAMPAIGNS
Curated Door-Hanger Campaigns
Waymark campaigns are designed to help businesses build consistent community exposure through professionally managed residential deployment across Ottawa and surrounding communities.
Whether you are promoting a seasonal service, launching a new offer, increasing visibility within targeted neighbourhoods, or building long-term local recognition, Waymark provides a structured campaign system built around consistency, organization, and repeatable exposure.
BUILT FOR LONG-TERM VISIBILITY
Waymark campaigns are structured around one core principle — repeated visibility within targeted residential communities builds familiarity, recognition, and long-term trust over time.
Rather than isolated advertising efforts, our campaigns are designed to help businesses maintain a more consistent and recognizable presence within the areas they serve most.
Through organized residential coverage routes, coordinated deployment planning, and professionally managed campaign execution, Waymark helps businesses remain visible where local relationships and household recognition are built.
SINGLE DROP CAMPAIGNS
Designed for businesses looking to promote a specific offer, seasonal service, launch, event, or short-term visibility initiative through targeted residential deployment.Single drop campaigns provide a structured one-time deployment across selected coverage areas and are commonly used for:• Seasonal promotions
• Service launches
• Grand openings
• Event marketing
• Limited-time offers
• Local awareness initiativesIncludes:
• Coverage planning
• Print production
• Organized residential deployment
• Delivery confirmationSEASONAL CAMPAIGNS
Designed for businesses looking to maintain visibility during peak operating seasons through coordinated multi-deployment exposure campaigns.
Seasonal campaigns are commonly structured around periods of increased consumer demand and help businesses remain consistently visible during high-conversion periods throughout the year.
Common industries include:
• Home services
• Landscaping
• Real estate
• Health & wellness
• Restaurants
• Fitness businesses
Includes:
• Coordinated campaign scheduling
• Multi-deployment planning
• Coverage area management
• Print coordination
• Organized deployment scheduling
ONGOING CAMPAIGNS
Designed for businesses focused on building long-term community recognition and sustained residential visibility through recurring campaign deployment.
Ongoing campaigns create repeated exposure within targeted coverage areas through structured and consistent deployment cycles designed to reinforce familiarity, visibility, and local brand presence over time.
This campaign structure is best suited for businesses looking to establish a strong and recognizable presence within the communities they serve while maintaining continuous exposure throughout the year.
Includes:
• Recurring campaign scheduling
• Ongoing coverage coordination
• Structured deployment planning
• Print production management
• Long-term community exposure strategy
WHAT’S INCLUDED
Every Waymark campaign is managed through a structured process designed to simplify community exposure for businesses across Ottawa and surrounding communities.
Campaigns may include:
• Campaign planning
• Coverage area coordination
• Artwork preparation support
• Print production
• Organized residential deployment
• Delivery confirmation
• Multi-month scheduling coordination
• QR integration support
Waymark combines campaign structure, production coordination, and organized deployment into one streamlined system designed around consistency, accountability, and long-term visibility.
CURATED COVERAGE AREAS
Waymark campaigns operate through organized residential coverage routes across Ottawa and surrounding communities, allowing businesses to target specific areas through structured and repeatable deployment planning.
Coverage areas currently include regions such as:
Kanata
Stittsville
Barrhaven
Orleans
Nepean
Ottawa South
Ottawa West
Ottawa East
Riverside South
Manotick
Greely
Carleton Place
Kemptville
Rockland
Additional coverage areas and specialized campaign routes continue to be added as the Waymark network expands.
OUR PROCESS
Waymark campaigns move through a structured deployment process designed to maintain consistency, organization, and professional execution from initial planning through final delivery confirmation.
Campaign Planning
Coverage Area Selection
Artwork Confirmation
Print Production
Campaign Deployment
Delivery Confirmation
